5 tricks to avoid getting ripped off by food deals
(and shop with your head, not your instinct)
Every week the flyers shout “DISCOUNT!”, “1+1 FREE!”, “LAST PIECES!”...
And while you think youre getting a deal, theyre making a profit.
Yes, because many food offers are not designed to save you money , but to make you buy more, worse and faster .
Here are 5 simple and powerful tricks to avoid getting scammed . Or rather: to fool marketing with your brain. 🧠💪
Always look at the price per kilo, not the big one
Have they ever told you:
– “Wow, this mozzarella is on sale for €1.29!”
Yes, too bad that:
- weighs 100 g
- the 250g pack of the brand next door costs less per kilo
- and maybe it even has better ingredients.
🧮 The price per kg or per litre (which supermarkets are required to indicate by law) is the true comparative value .
📌 Golden rule: if you dont read the price per kilo/liter, youre just guessing whether its really a bargain.
Beware of the “fake 3x2”: do you really need it?
The formulas “ buy 3, pay 2 ” or “ discount if you buy 5 ” are psychological traps :
- they push you to buy more than necessary
- often on highly processed products or with short expiration dates
- they make you spend more , even if its discounted
❗An average family throws away up to 20% of the food they buy . And a good portion of it comes from stocks accumulated on sale .
🧠 Tip: Always ask yourself: “Would I buy 3 of these even at full price?”
If the answer is no, the offer is a scam.
Deals are placed where you DONT look: heres where to look
Do you know where the really cheap food is?
- Below.
- In the corners.
- In the less “scenic” stalls.
The products are placed at eye level , with colored labels and the words “DISCOUNT” written on them:
- they are often branded
- they cost more despite the discount
- they make you think they are the only options
🔎 Go against the grain:
Look down, or up, or move departments.
The real deal isnt where they want you to look.
Watch out for dates: offers on almost expired products
Many discounts pushed to 50-70% hide a simple reality:
- the product is about to expire
- or it is in overproduction and needs to be sold off
👉 Sometimes it can be a real opportunity, if:
- you consume it immediately
- you freeze it correctly
- do you have a plan to use it
But if you buy it because its cheap and then forget it in the fridge...
💸 Its a waste, not a saving.
The real savings are not in the discount, but in the plan
The biggest offer trap?
They make you buy without knowing what you need .
📉 60% of impulse purchases in supermarkets occur when faced with a discount sign .
💡 Practical solution:
- Make a list before you enter
- Plan at least 3 real meals
- Buy only if its in the plan or replaces a planned ingredient
👉 A promo becomes useful only if it improves your spending, not if it inflates it
✅ In short: the 5 smart rules for avoiding trap spending
Trick Price per kilo To find out what is really worth it Avoid the useless 3x2 If you dont need it, its a waste Search below The less pushed products are there Check the expiration date Discount ≠ freshness Shopping with list Planning = saving seriously

gourmet
Data di inserimento 30 giu 2025
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